Catchup! Communciations AG

Lately On The Web

04/06/2021 By Norbert Specker

Most wonderful work to jurying the six hundred of projects from newspapers and media houses around the world. As they all were successfully executed Norbert had a long walk through an amazing world of diversity, creativity, complexity and new understanding. Here is the list of the winners. As addition: The Best of the Show is […]

Lately On The Web

Social Media bringt Geld

25/11/2020 By Norbert Specker

Ihre Werbekunden geben viel Geld auf Social Media aus. Geld welches sie dem Verleger wegnehmen. Die Frage ist: geht es besser? Wie kommt man als Zeitung wieder in die Welt der Social Media? Man liefert ja immer Inhalte. Aber der grösste Teil der Einnahmen bleibt bei den Social Media. Friends2Follow ist ein Projekt, welches Catchup […]

Lately On The Web

12/10/2020 By Norbert Specker

Obviously very interesting for us, the newspapers and the 15 years we bring auctions to the users in the media world. Full nobel prize article. Regarding the perfect auction.

Auktionen

Auctions lead to Nobel Prize

12/10/2020 By Norbert Specker

The Guardian Article is here. Plus press release page with further details, pictures, illustrations. “This year’s Laureates, Paul Milgrom and Robert Wilson, have studied how auctions work. They have also used their insights to design new auction formats for goods and services that are difficult to sell in a traditional way, such as radio frequencies. […]

Lately On The Web

Winners 2020 Global Media Awards

03/06/2020 By Norbert Specker

The winners of the Global Media Award 2020 of INMA are listed here. It is an enormous number of successful projects from newspapers and media houses of 44 countries. The 16 categories offers ideas – more than ideas – effective ways to put them into action. As it goes from Brand Awareness Campaign to Best […]

Lately On The Web

Finalists INMA Global Awards – plus Covid-19 Initiatives

18/05/2020 By Norbert Specker

What are the media houses doing worldwide? What different categories do you look at as a jury member? Brand building is one. To connect with society, with users another. How do you set up the plan to establish a new media product? How does data analysis help to produce better offers, better understanding? And yes, […]